• Expertise:
    Graphic Design, Web Design, Brand Development, TV
  • Client:
    Centra Northern Ireland
  • Project URL:


Centra, part of the Musgrave Group has nearly 100 stores stretching length and breadth of Northern Ireland and for the last nearly 15 years, we have been successfully providing design services for the overall branding of Centra in NI and tactical marketing with specific consumer focused promotions.

Working with the Centra brand manager we provide everything from the concept through to the application to POS, print, web and above-the-line marketing such as TV campaigns, press as well as NI wide leaflet drops. In an ever changing market we are instantly responding to changing consumer patterns and promotions running in store, plus servicing general branding requirements such as the recent relaunch of the Centra website. Great results were seen in-store with retailers tracking major customer uptake of promotional deals such as ‘Buy me get me 10p’ deals, Freebee deals and May Madness bumper bargains.

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